Emotional Intelligence and Employment Practices Liability Part II: The Legality and Effectiveness of Employee Assessment Tools

By Donald A. Phin, Esq., Employment Practices Liability Consultant Newsletter

Please see Part I of this discussion, which took a look at "The Nature and Importance of Emotional Intelligence."

The military first used character assessment tools, designed to evaluate what we now call emotional quotient, as far back as World War I. Private employers adopted these tests after World War II and used them at an increasing rate until threats of lawsuits and agency regulation scared them away. In a series of public-sector cases, some tests were found to have had a disproportionate or disparate impact on protected classes of persons. More recently, employees have made claims alleging the tests also violate their right to privacy under state and federal legal theories. (We will discuss the legal issues associated with testing later in this article.)

Despite such claims, I have found a half-dozen of these assessments to be accurate in their ability to identify my core character traits. Moreover, the assessments have afforded me valuable insight for personal and professional improvement. Indeed, there are a number of effective tools on the market that should be used every time a company makes a hiring or promotional decision. Such tools should also be used to further develop effective communication and understanding between employees and management.

"We hire for attitude and train for skills." —R. Rajagopalan, manager at Ford plant in India

Since we are pursuing a risk management/legal analysis of employee testing issues, the appropriate starting point in the legal analysis begins with guidelines the Equal Employment Opportunity Commission (EEOC) promulgated in 1973. These guidelines are summarized in Figure 1.


Figure 1

Summary of Uniform Guidelines in Employee Selection Procedures (1978)
CFR Title 29, Volume 4 Section 1607, et seq.

The CFR guidelines apply to tests and other selection procedures which are used as a basis for any employment decision, including hiring, promotion, demotion, membership, referral, retention, licensing, certification, training or transfer. 1607.2(b). The guidelines are not intended, nor should they be interpreted, to discourage use of a selection procedure so long as it has been validated in accordance with the guidelines for each purpose for which it is used. 1607.2 (c)

If the use of any selection procedure has an adverse impact on the hiring, promotion, or other employment opportunities of members of any race, sex or ethnic group it will be considered discriminatory and inconsistent with the guidelines unless properly validated. 1607.3 (a)

An adverse impact is determined by the 4/5ths rule. A selection rate for any race, sex, or ethnic group that is less than 4/5ths of the rate for the group with the highest rate will generally be regarded as evidence of adverse impact. 1607.4 (d)

When developing assessment tools, employers may rely on construct validity studies. Evidence of the validity of a test or other selection procedures through a construct validity study should consist of data showing that the procedure actually measures the degree to which candidates have identifiable characteristics which have been determined to be important in successful performance in the job [emphasis added] for which the candidates are being evaluated. (For example, the ability to type well is important for a secretary.) 1607.5 (b)


The guidelines recognize that in 1973 construct validation was a relatively new field. That is no longer true. Today, construct validity is the standard by which most current assessment tools are validated. The guidelines suggest that when evaluating construct validity, the following occur.

1. There should be a job analysis identifying critical work behaviors and the constructs behind them. For example, if the willingness to open a dialogue is an important work behavior of a salesperson, candidates may be most successful if they have an outgoing or extrovert personality type.

2. A selection procedure should be identified that measures the construct.

3. The guidelines then suggest that the relationship between the construct, selection procedure, and work behaviors be supported by one or more criterion-related studies.

Based upon the summary of the EEOC guidelines in Figure 1, the following points become clear.

  • To anyone but an expert, these definitions are confusing at best.
  • The EEOC does not prohibit the use of psychological testing.
  • Assessment tools are only prohibited where they have a disparate impact on a protected class.
  • Even if a particular assessment does have a disparate impact, the employer is not liable under Title VII if the employer can show that the tool accurately predicts successful job performance. This is what construct validation is all about.

Summary of Case Law Involving Employee Assessment

The legal issues surrounding the use of personality assessment tools can be boiled down to two subject areas: (1) disparate impact claims under Title VII of the Civil Rights Act (and similarly related statutes) and (2) invasion of the right to privacy claims.

I will summarize the core issues in these two areas. Since this is not a legal brief, I will not supply you with a litany of case citations. Web sites are provided later in this article to help you obtain such information.

Title VII Claims

As the EEOC guidelines pointed out, any test may be used, provided it does not create an "adverse impact" on a protected class. In fact, when objective assessment/testing tools are properly used to make hiring or promotional decisions, statistics indicate that these tools actually reduced exposure to "adverse impact" claims.

The good news for small employers is that there have been few lawsuits filed against them alleging adverse impact. Most likely, this is because plaintiffs attorneys find it inefficient to litigate such claims. Proving disparate impact cases requires a large number of similarly situated employees to obtain statistical significance.

Assuming a test does have an adverse impact, the burden is on the employer to show that the test actually predicts successful job performance through validation and reliability studies. Having done so, it then becomes the burden of the employee to show that despite its apparent validity, the test was used as a "pretext" in the hiring decision. The majority of cases researched in this area either attacked the test as being inappropriate under the circumstances (i.e., not structured to help in the hiring process) or discriminatorily administered. (It is important to note that it is as much the implementation of an assessment tool as the tool itself that determines its validity. For example, if a company only uses an assessment tool with one particular group, then its administration could be considered discriminatory.)

The courts have also appeared to grant greater leniency where the job in question is highly stressful or involves public safety (e.g., firefighters, police, executives).

Invasion of Privacy Issues

"I believe my sins are unpardonable."—Statement used by Dayton Hudson in a hiring assessment

The most well known case in this area is Soroka v Dayton Hudson Corp., 235 Cal F App 3rd 654 (1991), in which a California Appellate Court found that the compelling interest test determines whether a psychological test violates an applicant's right to privacy. In this case, Target department stores were using a blend of tests to help in hiring security officers. Among other areas, the tests contained questions concerning the applicants' sexual, religious, and moral preferences. Because Dayton Hudson was unable to show that the tests directly measured the characteristics of a qualified security officer, the court determined that these intrusions invaded the applicants' privacy.

A number of privacy cases decided across the country over the last several years have made it very clear that the "expectation of privacy" is at its lowest during the application stage. Conversely, courts appear to place a higher burden on employers who use assessment tools when making promotional or downsizing decisions. It also appears that the manner in which a test is presented and how its results are communicated go a long way in creating the perception of whether it was fair or invaded a person's privacy.

Figure 2 provides a summary of effective guidelines for using character assessment tools in the hiring or promotional processes, based on case law and EEOC guidelines.


Figure 2

A Checklist for Using Character Assessment Tools

  • Conduct a job analysis and profile critical factors for success.
  • Make sure that any assessment used is both reliable (consistent in its application, meaning that an applicant taking the test on multiple occasions receives similar scores or results) and valid (it accurately assesses the requisite skills for the trade or job in question), before the test is used. Ask that any assessment provider furnish you with these studies.
  • Verify that the assessment is designed for the specific process being undertaken (i.e., hiring, team facilitation, promotion).
  • Obtain permission for use of the assessment from the applicant.
  • Be consistent in using the assessment (i.e., use it for all job applicants and promotional decisions in a specific job class)
  • Don't use the assessment as a gatekeeper. Rather, it should be only one of several factors for making employment-related decisions.
  • Make sure the assessment focuses on major aspects of the job. Preferably the assessment correlates with any applicable job descriptions.
  • Maintain the confidentiality of assessment results.
  • Avoid asking about sex, religion, politics, and social beliefs.
  • Consider outsourcing the assessment function to a third-party testing firm whose credentials you have checked.

An extensive review of the claims alleging discrimination or invasion of privacy reveals a minimal risk to employers. In fact, proper use of these tests actually reduces an employer's exposure because it moves beyond the interviewer's subjective analysis to a more objective standard. For example, while an interviewer may have some prejudgments and perhaps discriminatory notions about what makes a good salesperson, use of the proper assessment tools will enable the interviewer and the organization to move beyond these potentially destructive beliefs.

Costs versus Benefit Analysis of Testing

"Unmet emotional needs cause the majority of problems at work." —EQI.org

As with any risk management analysis, a company must weigh the costs versus the benefits when conducting an employee assessment. The cost of an assessment tool includes administration time and any fee paid for using the tool (anywhere from $25 to $200 per use). Should someone file a lawsuit or make a claim with an administrative agency resulting from the use of such a tool, defense costs must also be considered. As already discussed, however, a very small number of claims have actually been filed against companies using assessment tools. My review unearthed less than a dozen such claims filed against private employers.

On the flip side of the equation are the myriad benefits that can be derived from using employee assessments. These benefits include not only the potential for greater productivity, but also the avoidance of conflict and job failure, which may turn into a lawsuit or agency claim. In addition, because validated tests do not discriminate according to age, sex, and race, using tests can reduce an interviewer's subjective biases, ultimately making the selection process fairer for all candidates.

Some Emotional Intelligence/Employee Assessment Links

There is a wealth of useful material addressing the topic of employee testing and emotional intelligence available on the Internet. Figure 3 lists a number of useful web sites that provide background material concerning employee assessment tools and several actual tests that can be taken on-line.

Employment Liability Profiles: Victims and Victimizers

While I have seen a number of psychological workups, I am aware of no published studies (which is not to say that there aren't any) providing the emotional profiles of either the victim or the accused in today's employment practices liability cases. To date, little or none of the empirical inquiry has focused on the interrelationship between emotional quotient and susceptibility to employment liability risk claims. It is therefore necessary to design studies with those issues in mind. Cooperation between the corporate, legal, and insurance communities could go a long way toward facilitating this research.

To achieve that end, the following are the kinds of questions to be asked when things go wrong at the emotional level.

  1. How was that secretary feeling when she didn't use the company's sexual harassment complaint procedure?
  2. Why was the executive willing to jeopardize his job and career in exchange for a fling at the office that could only end in disaster?
  3. Why do we hold beliefs that someone who is different from us cannot be as competent as we are?
  4. How could someone possibly get so angry that they would be willing to injure a coworker?

Researchers have asked similar questions when it comes to criminal activity for hundreds of years. (What is in the mind of the mass murderer? Why do illegal drugs have such a hold on people?) But we seldom ask these questions about behavioral issues as they pertain to the workplace. Perhaps if testing procedures were able to collect emotional competency profiles of the plaintiffs and defendants in employment practices liability cases, we would have a better understanding of why these claims surface in the first place.

Over the past 2 years I have seen a great deal of literature indicating that claims exposure in the employment practices area is related to the culture of the organization. This is a realization that has been long in the making. When you think about it corporate culture is the collective EQ or "character" of an organization. I submit that a company's employment practices litigation profile has infinitely more to do with its collective emotional intelligence level than does its level of technical compliance. For example, a number of my clients display an enviable degree of cultural synergy and corporate cohesiveness, yet poor adherence to compliance standards. However, none has ever been involved in even a single employment-related lawsuit. In sharp contrast is the fact that I have never represented a corporate client in a sexual harassment case that did not have a highly detailed, well-documented sexual harassment policy.

Conclusion

So, what can we learn from Daniel Goleman (see Figure 3) and the work of others in this field of employee assessment? First, we are certainly going to learn a number of new technical terms. Somebody doesn't just have a "good personality." Now, they score high on 8 out of 12 "relevant emotional competencies." Top salespeople don't merely know how to communicate with the customer; they possess a set of measurable skills including high empathy and tolerance. The risk is that such terminology causes more confusion than it provides clarity. As an example, whenever I argue a matter before a jury, I stick to the "rule of three." If I can't convince a jury with my three best arguments, then I should have settled the case before it even reached a jury.


Figure 3

Emotional Intelligence/Employee Assessment Web Sites

  • www.ZERORISKHR.com. A state-of-the-art assessment tool designed to assist recruiters, managers, and human resource personnel in the interviewing process and, ultimately, in making effective hiring choices. The product is offered by International Risk Management Institute, Inc., and is supported by more than 20 years of validation studies.
  • www.testpublishers.org. Frequently asked questions regarding the use of testing tools.
  • www.aele.org. The best collection of testing cases on the web. Focuses on public safety agencies but still of great value.
  • www.eiconsortium.org. The Consortium for Research in Emotional Intelligence in Organizations was founded by Daniel Goleman and his associates. There are a number of excellent articles available at this site including "The Business Case for EI," prepared by Cary Cherniss PhD.
  • www.eqi.org. This site contains a very frank approach to the subject of emotional intelligence. Of interest are the criticisms of Goleman's work.
  • www.queendom.com. This is a fascinating site that offers a number of free EQ tests and other assessments. It contains a 70-page quiz that provides an EQ analysis.
  • www.ihhp.com. This site, provided by the Institute for Health and Human Potential, provides a free 12-question EQ test, along with a personalized analysis of the results. The Institute offers more in-depth assessments, along with additional study and training materials.
  • www.equniversity.com. A similar site also providing a brief EQ assessment and evaluation

The question then becomes, "What are you doing about EQ in your organization?" As the saying goes, "What comes to you comes from you." If you really care about being good at what you do, you must first focus on your own emotional competencies. Begin by taking several of the assessments noted in Figure 3. If you seek to go further, have yourself analyzed by up to five different sources. The cost is but a drop in the bucket—compared to the impact such assessments could have on you and your relationships.

In addition, ask other people to assess your emotional intelligence. What can they see about you that you can't see for yourself? Don't be afraid to find this out. The key question is, "What are you going to do about it? Once you have undergone a thorough self-analysis and improved your own competencies, you can then challenge the people around you to do likewise. You will have to lead by example. If you can't get support for this effort on a companywide basis, pursue it on your own. Then, go to work on the organization, your law firm, or your insurance company.

In writing this article I anticipated raising many more issues than I could resolve. That said, let me offer four specific steps you can take.

  1. Identify the emotional competencies of key stakeholders in the risk management/employment liability equation, including the employees (at all levels), the risk manager, the human resources department, corporate attorneys, and compliance officers.
  2. Analyze the emotional quotient of both the victims and the accused in employment liability cases. Much of this input will by nature have to come from former coworkers. This is necessitated by the fact that both the victim and the victimizer will generally no longer be with the company. In reality, coworker input may actually be more accurate given the limitations of the litigants' self-awareness.
  3. Once your research has been completed, identify the 80/20 of critical emotional competencies (i.e., the 20 percent of competencies that, when they appear to be lacking, seem to cause 80 percent of all claims).
  4. Incorporate this knowledge into compliance training programs for all stakeholders within the organization.

Donald A. Phin, Esq., has been an employment and business litigation attorney since 1983 and earned certification as a professional consultant to management (CPCM) in 1994. He presents workshops and seminars for groups including The Executive Committee, CEO Club, Foundation for Enterprise Development, Insurance Marketing and Management Services (IMMS), and Risk and Insurance Management Society (RIMS). Mr. Phin is the coeditor of EPLiC and the human resources consultant for IMMS. He is the author of Building Powerful Employment Relationships and LAWSUIT FREE! How To Prevent Employee Lawsuits. His articles have appeared in The Risk Report, Business Insurance, CFG Update, and other industry publications. He can be reached at (800) 234-3304 or by e-mail at don@donphin.com.

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